Finally, Allie Beauty Protein is officially launched!

It’s been a long journey since I started this project.

• 2021: I moved to the U.S. and struggled with my health.

• 2022–2023: I slowly found my balance of beauty, health, and wellness—and delicious Japanese protein powder supported me throughout.

• 2024: I decided to bring a Japanese ritual to the U.S. and create a protein powder not just for muscle, but for beauty and wellness—but I needed a visa to start.

• 2025: I finally got a visa and began looking for a manufacturer. It was not easy—I contacted over 200 manufacturers, spent countless hours on back-and-forth sampling, and finally found the best partner.

• 2026: Here I am, officially announcing the launch!

It was definitely not an easy path. The visa application took a lot of time and money. I couldn’t find a U.S. manufacturer who could create an authentic Asian flavor, so I moved production to Asia and faced tariff hits. But I’m truly grateful that I could bring a piece of Japanese culture to the U.S. as a Japanese person.

Allie Beauty Protein is an “All-in-One” protein shake that supports 1/3 of your daily nutrition. Just 5 seconds of shaking and you’re done—even on your busiest days.

I personally like to call it not a “Protein Shake,” but a “Delicious Tea Latte with Nutrition Benefits.” As someone born and raised in Japan, this is a flavor I grew up with: not too sweet, fragrant tea notes, and a creamy, milky taste. It’s perfect pre- or post-workout, or as a latte, juice, or breakfast replacement.

Thank you for following my journey along the way—I’m so excited to hear how you taste Allie!😌